The Best Super Bowl 4K and OLED TV Deals from Sony, LG, Samsung and More

Thanks to a cold winter keeping us inside and an exciting (albeit very strange) postseason run so far, the Super Bowl has become a must-watch event this year (as it is every year, obviously) — and we can’t wait to find out which teams will be facing off in the big game. With that in mind, retailers are already taking advantage by slashing prices on a ton of TVs. Now is your chance to capitalize on some of the best Super Bowl TV deals outside of Black Friday. Not only are there big promotions leading up to the game, but most TV manufacturers announced their new 2023 TV lineups at CES, so they’re looking to sell out of last year’s TVs to make room for the new ones.

If you’re looking to do the browsing yourself, you’ll find some great deals at Amazon (like its Sony deals, with up to 35 percent off, and this absolutely massive 98-inch TCL for 40 percent off), Walmart, Target and even direct from big-name brands like Samsung (where you can save up to $3,000, no less). Of course, if you’d rather let someone else do the legwork, we’ve rounded up some of our favorites below. The Super Bowl is only a few weeks away so if you are aiming to get a new TV for the game, order now so you can have that puppy mounted and ready to go come February 12.